What is MVP?
MVP is the abbreviation for Minimal Viable Product. It is a piece of software that contains only essential features of future apps. It is the basic version of the application that you craft to validate your idea and understand your audience. MVP allows your target audience to learn how the product works and what to expect from it. In addition, businesses can get insights into what value the app can bring to people and check its worthiness.
When starting an MVP development, you need to guide yourself through three key questions:
- Is your audience ready for the product? Will they be engaged with what you have done?
- What is the scope for scaling the app?
- Will you be able to collect valuable insights to invest in a full-fledged solution?
The main goal of the MVP is to test your product without investing in the whole app development. It is vital to make sure your MVP will be interesting, and you will be able to gain enough information.
Why Choose No-Code For MVP Over Coding?
Less Dependence on Developers
As the name applies, no-code doesn't require coding skills. Therefore, they are specially designed to allow anyone to create a great product. While it could be hard to find a trusted development company or hire engineers one by one, no-code allows you to build your MVP by yourself.
However, it is always recommended to still hire an outsourcing no-code company. This way, you will make sure to spend less time on the development and get a high-quality MVP. In addition, no-code is understandable. So when your developers code the MVP, it might be hard to understand something. No-code is much easier, and your company will always keep you informed and engaged.
Save Time and Energy
You know that time and energy are essential aspects when running a startup. You need to talk with investors, find marketing strategies, keep your team moving, and many more things. This is usually exhausting and time-consuming. When you outsource your MVP development to no-code programmers, you ultimately get more energy and time on more vital tasks. Save your energy on when your MVP will be launched, as you will need time to collect feedback.
Cost-Effective Option
Most startups don't get investments before the MVP launch. And even if they do, they don't want to waste all of the funding on MVP as it will be required on a full-scalable product later. Therefore, no-code is the best option for startups. Since no-code tools reduce the need for developers that cost a bunch of money, startups easily save money and can get a better outcome of the product. No-code is much cheaper than traditional coding and does not involve so many people in the development process. In addition, if your startup fails - you will be able to quickly recover with low budgets investments.
Faster to Modify
The key benefit of no code MVPs is that they can be easily and quickly iterated and changed. Since MVP should then be improved, you will have a great chance to faster implement new ideas. You get insights from user feedback and rapidly make the changes you need. You also easily understand the whole product, which is even better.
Real-World MVP Use Cases
Airbnb
We are all probably familiar with this website. But not everyone knows that the first release of Airbnb was a one-page website. Being an MVP, the first option of this website lacked an options and payments page on this platform. The MVP was released just to find out whether users would be interested in this product. MVP also helped the company gain three customers and $240 bucks by the end of the launch. However, they changed a few versions before getting a valuable one.
Dropbox
The founder of this app just wanted to find an accessible storage space. As a result, he crafted a low code MVP. The goal was to work with users who were interested in the product. However, the founder faced issues with finding the proper co-founder and finalizing the last MVP version. However, the founder launched demo videos that show the guide on how to work with the product.
Step-By-Step Guide on Building MVP With No-Code?
If you have chosen the no-code approach to craft your MVP, let's see our simple steps to ease the task.Comprehensive Market Research
Like any other app, MVP should always start with a comprehensive market analysis. Depending on your niche, try to find the main competitors and check who is their target audience. The research is needed to understand all the existing solutions, find marketing strategies, and summarize what users like and don't. It works as a market-fit approach based on a three-question strategy:
- What issues have you found?
- What solutions exist in the market?
- Who is the target persona for your MVP?
Prioritizing the Features
In the case of an MVP's no-code development, you have to create a list of features you need for an app. The goal of the MVP is to present the idea and working process of the future app. So make sure you only include essential features. Do not overflow the product with unnecessary elements.
We recommend you create a list of all features the future app will have. This will give you a clear picture of what you can include in MVP. Once you define the features, identify the ones that you believe will help you show the value of the MVP. This may help you design the right product.
- Include only those features that solve user's problems
- Don't add features as you can. Simple and understandable only.
- Launch the first MVP as soon as possible
Identify Success Metrics
Since you will need to understand whether the product is worthy or not, you need to know how to measure its success:
- User Engagement: This is the number of users that engage with the product. This includes the overall time spent on the platform. It will help you understand if the app is feasible for users.
- Net Promoter Score: This is a vital score that will show you whether users find your product useful. This helps to identify the effectiveness of your product.
- Total Downloads: The most understandable metric to show how your marketing works and whether the design of the app is attractive enough to download.
- Customer Lifetime: This metric shows the overall amount of time users spend on your platform before deleting it.
Start The Development
Once every step is done, you are ready to start the design and MVP development. It is always best to hire a trusted no-code development company. The company should have specialists experienced in your field. This is because it will mean the product will be compliant with the industry's requirements.
How to Choose your No-Code MVP Approach?
Not everyone knows that there are several no-code MVP approaches. Let's learn some of them.
The Prototype
As the name suggests, the key idea is to make the first-version application. This will help you understand what your target market requirements are. Just convert your concept into the prototype to see how the people react. This may include demo videos and surveys. And if people sign up, this will mean they are going to use the final product.
A Single Feature
Instead of packing your MVP with basic features, you can also try launching a single feature MVP. Even though it isn't a popular approach, it still can work for some startups. Here you present the core of the app. If people download this MVP, you are ready to build the complete product.
Crowdfunding
Here you start with selling your idea instead of building an MVP. You will need to build a crowdfunding platform for the concept. Create an engaging story about your plans for the product and ask for investments. If people invest in it - you are ready to develop both MVP and the final product. This also helps to gain funding for most startups.
Landing Page
The landing page is one of the best options for building an MVP. It helps to understand a complete insight about the product. It will show users how the product should be used and the whole functionality, making the approach stand out. You can also add one or a few CTA buttons to allow users to a signup page.
What are Mistakes to Avoid When Building a No-Code MVP?
Do Not Create a Complete Product
Remember that MVP is the minimal viable product. You must follow the key concept in this process. Most founders believe that more features will help them gain more attention. But in reality, this will only ruin the whole user experience and then even lead to a complete failure.
That's really the wrong approach. Introduce some product features and their main functionality, and focus on using MVP. It will not only help users see the clear picture and try what you have done but also keep them engaged before the final product release. Once all details are identified, start building the final application. 401k for startups
Do Not Ignore the Feedback
Keep in mind that the goal of the MVP is to gain feedback. So it is essential to collect insights and even create a defined system for quicker iterations. You will require this vital user data to later improve the product in a way your users want. Once you launch MVP, you will have a great chance to know your users better and identify their requirements. crypto 401k
Unclear Product Vision
In order to launch the successful MVP, you will need to have a clear vision of how you position the application. When the no-code MVP succeeds, you will always add features. Not knowing the vision of the product or how to position the app on the market will lead to the loss of potential and existing users.
Final Thoughts
MVP for startups is the best way to test your product before the complete development process. No-code seems to become a go-to option for MVP development due to its low cost, less time needed, and high adaptability to changes. Use no-code to validate your ideas, learn your target audience better and achieve success on the market later. self service password reset
