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No code for Marketing Agencies: How to Benefit from No code Automation

Marketing Guides
group sitting and looking at a marketing plan board
You know that your clients are looking for the best results, the fastest turnaround, and the lowest cost possible—an almost impossible combination if you are running a marketing agency.

So your goal, as an agency owner, is to optimize processes and offload as much routine as possible. Then, with all of the saved time, you can focus on the core of your business, getting traffic, leads, awareness, and a higher ROI for your clients.

No-code can become your magic helper in automating your processes, managing clients' projects, and maximizing profit by building simple growth projects with no-code tools. Let’s learn how no-code can benefit marketing agencies.




No-code for automating processes in marketing agencies


With no-code tools, marketing professionals can automate repetitive tasks or scale existing processes. Here are a few no-code tools that your agency can take advantage of:

Zapier

Zapier helps with the automation of tasks between several apps. With Zapier, you can tell one app to do something if an action is performed on another app. For example, you can create zaps that collect leads from a form app, add them to a CRM (another app), and automatically send them a personalized email. This is all done without writing a single line of code and be perfectly used in your email outreach process.



No-code for managing clients' projects

It can be a hassle for agencies to manage information across several projects. Each marketing project requires reporting, information on the payment, assigned team. However, with no-code tools like Airtable, this can become a breeze. And if you need help getting maximum from Airttable, the WeLoveNoCode team is here to help.

Airtable

Airtable is a no-code tool created primarily for database collaboration. It has what you call "a base" with fields that contain information. Fields can be arranged in different formats, including grid, form, Kanban, etc. You can store all needed client information in those fields: projects descriptions, client feedback, estimated timeline, worked hours, price per hour, and much more! You can even have your project roadmap in the Airtable, formed in the Kanban board.

With Airtable, you can also set up simple to complex formulas. For example, you can create an "if" formula that says, "if the business name is blank," populate with first name and last name, otherwise populate the field with the business name. With this kind of formula, you can also calculate how much money the client owns your marketing agency. In our humble opinion, Airtbale is an amazing no-code platform for agencies. And if you want to learn more about it, take a look at our Airtable beginner guide.


Notion

Notion is a no-code project management tool with content pages, Kanban boards, powerful integrations. In addition to publishing, Notion also allows you to create a blog from scratch or integrate other platforms like Medium, Tumblr, WordPress, Blogger, etc. It also comes with a robust PDF creator for all of your documents.

With Notion, marketing agencies can collaborate on clients' projects by setting up tasks in Kanban, tagging who is responsible for what and tracking the overall progress of each task. With Notion, you can even publish a blog, company website, or even a personal resume to the web without writing code.



No-code for creating growth projects


Do you have clients who are looking for fast ideas to get leads? Viral content projects and targeted landing pages could be a great option. With no code, marketing agencies can easily set up landing pages that are very functional and engaging to turn skeptic visitors into warm leads. Here are a few no code tools to create beautiful landing pages:


Squarespace

Squarespace began as a no code tool to build static websites, but it has evolved and now offers e-commerce and marketing features. ​​The platform is intuitive and powerful, and it’s entirely free to use with no coding required. The Squarespace platform boasts a rich set of tools and features, including an intuitive drag-and-drop editor, SEO-friendly coding, and the ability to build landing pages and galleries.

In addition, it offers a built-in e-commerce engine, a hosted shopping cart powered by Shopify, and a broad range of templates to get you started. There is a wide selection of templates available for all needs and interests. For example, enter the URL of your competitor’s website into the search field, and Squarespace will generate a list of other sites that are similar to your competitor’s.


Carrd

Carrd is a single-page application built on the MEAN stack. It allows users to make anything from brochure sites to full-fledged web applications. Carrd’s website describes it as a "simple, beautiful" tool. It uses a drag and drop interface.

With Carrd marketing agencies can build simple landing pages, forms to collect leads, and portfolio websites.


MailChimp

Mailchimp is a popular email marketing tool. However, you can do so much more with this tool. With this plugin, you can easily add a sign-up form to your website and start collecting emails for a mailing list.

With MailChimp, marketing agencies can also take advantage of its no code website builder. This ensures the effective collection of leads for mailing or remarketing. There much more awesome no-code tools for building client's MVPs (minimum viable products) and creating almost every project.



Conclusion


No code tools have become a trend. They give marketers the ability to develop and own the marketing process from planning with tools like Notion to managing projects with tools like Airtable, setting up workflow automation with tools like Zapier, and creating websites and landing pages with tools like Squarespace. It can all be done without writing a single line of code.

Marketing agencies can equally rely on no code experts from WeLoveNoCode as technical partners increase the speed and efficiency of projects so they can focus on what matters to them; satisfying clients and making a profit.